Indianapolis Web Design Blog

This is an experiment that aims to prove how we are receptive to subliminal messages in marketing.
The conclusion is amazing.
Watch this video and see how the results of a design project are predicted through the use of subliminal message presented to the designers prior to the project.

Technorati Tags: subliminal_messages, marketing, advertising, design

If you’re a web designer, head over to A List Apart and take the design survey. Next to nothing is known about our profession and this will produce some very interesting results. Then survey is fast, easy, and dare I say, fun.

Whenever I watch TV I always seem to get hung up on certain goofy commercials. Take air fresheners, for instance. Every time I see an air freshener commercial I see more “Features” packed into it - akin to software bloat.
These days it goes way beyond nice-smelling air, and I guess we can thank marketers and […]

Have you ever had a client balk at an invoice for a bit of design work that they know did not take a long time to produce? What is the actual value of design?
I recently had a conversation with a friend about hourly vs. “by the project” billing, and how we’ve had clients balk at […]

Spring is a time for freshness. Like a basement carpet without Febreeze or one’s bedroom sans a Glade Plug-in, I felt that it was time to “freshen” my blog’s brand. I felt something nice and simple was in order. So I came up - all on my own- with a cool logo based off the […]