The Race for the Creative Class
“…Why are some cities thriving and others are dying?”
The idea is that cities are striving to pick up sub 35 creative types who will plant their feet and bring new life to the city. So if you’re a freelance designer, keep you head high, cities want you.
Mobile but not flighty, fresh but technologically savvy, “the young and restless,” as demographers call them, are at their most desirable age, particularly because their chances of relocating drop precipitously when they turn 35. Cities that do not attract them now will be hurting in a decade.
“It’s a zero-sum game,” said William H. Frey, a demographer with the Brookings Institution, noting that one city’s gain can only be another’s loss. “These are rare and desirable people.”
